Google APIs For Web Developers
API, an abbreviation of application program interface, is a set of routines, protocols, and tools for building software applications. A good API makes it easier to develop a program by providing all the building blocks. A programmer then puts the blocks together.
Google API’s consist basically of specialized Web services and programs and specialized scripts that enable Internet application developers to better find and process information on the Web. In essence, Google APIs can be used as an added resource in their applications. In this article i have compiled a list of useful Google APIs for web developers, I hope you will find them helpful.
The Google AdSense API is ideal for developers whose users create their own content through blogging, web publishing, forum/wiki/community creation, or any other application where substantial web content is generated. You choose how you want the AdSense revenue on user-generated pages to be allocated between you and the users creating the content. In addition, you will earn referral bonuses for referring new users to AdSense. By allowing users to share in the revenue generated by their actions on your site, you are encouraging them to be more engaged with your program. Users are motived to create more high-quality content and to be more active on your site, leading to increased adoption and traffic.
The Google AdWords API lets developers build applications that interact directly with the AdWords platform. With these applications, advertisers and third parties can more efficiently and creatively manage their large or complex AdWords accounts and campaigns. Use the AdWords API to build the application that meets your needs. Here are some possibilities:
- Automatically generate keywords, ad text, and destination URLs.
- Integrate AdWords data with your inventory system to manage campaigns based on stock.
- Develop additional tools and applications to help you manage accounts.
The Picasa Web Albums Data API allows for websites and programs to integrate with Picasa Web Albums, enabling users to create albums, upload and retrieve photos, comment on photos, and more!
Here are some of the things developers have done with the API:
- Created applications to easily upload photos from devices, desktop applications, and other web services.
- Created full-featured mobile clients for browsing and uploading to PWA.
- Integrated PWA with blogging software to easily show PWA albums and photos.
- Used PWA to power digital photo frames.
As a developer, you can extend the functionality of the free Google Analytics web analytics service. Customize your data collection to target different environments and collect various forms of data, from tracking mobile or Flash apps to defining your own user segments for your website visitors. Use our data export API to develop new applications that display and integrate your data in new ways.
The Blogger Data API allows client applications to view and update Blogger content in the form of Google Data API feeds. Your client application can use the Data API to create new blog posts, edit or delete existing posts, and query for posts that match particular criteria.
Here are some of the things you can do with the Blogger Data API:
- Add a running list of blog posts and comments to a site.
- Create a desktop application or plugin that allows users to create and post entries from the desktop.
- Create a blog aggregator application.
The Google Calendar Data API allows client applications to view and update calendar events in the form of Google Data API feeds. Your client application can use the Calendar Data API to create new events, edit or delete existing events, and query for events that match particular criteria.
Google Custom Search enables you to search over a website or a collection of websites. You can harness the power of Google to create a search engine tailored to your needs and interests, and you can present the results in your website. Your custom search engine can prioritize or restrict search results based on websites you specify. You can even invite your friends and trusted community members to contribute and help you build your search engine. Plus, you can make money from your search engine by using your Google AdSense account.
Google Talk is an instant messaging service built on open protocols. Google has opened its IM service so that you can hook your own client applications into the Google Talk service, or you can connect (federate) your service with Google.
The Google URL Shortener at goo.gl is a service that takes long URLs and squeezes them into fewer characters to make a link that is easier to share, tweet, or email to friends. The Google URL Shortener API allows you to develop applications that interface with this service. You can use simple HTTP methods to create, inspect, and manage goo.gl short URLs from your desktop, mobile, or web application.
The YouTube APIs and Tools enable you to integrate YouTube’s video content and functionality into your website, software application, or device.